{"product_id":"aurora-en-st100ip-40-led-strip-12v-4000k-sold-by-meter","title":"Aurora EN-ST100IP\/40 LED Strip 12V 4000K (Sold By Meter)","description":"\u003cp\u003eThe \u003cstrong\u003eEN-ST100IP\/40\u003c\/strong\u003e is a high-performance flexible LED strip from Aurora’s LEDline™ range, designed for \u003cstrong\u003earchitectural, decorative, and external lighting applications\u003c\/strong\u003e where reliable, weatherproof illumination is required. With an IP67 rating, it is fully sealed against dust and protected against temporary immersion, making it suitable for both indoor wet areas and outdoor installations. \u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOperating on a \u003cstrong\u003e12V DC constant voltage system\u003c\/strong\u003e, the strip delivers approximately \u003cstrong\u003e500 lumens per metre at 4000K neutral white\u003c\/strong\u003e, producing a clean, balanced light ideal for feature lighting, signage, pelmets, and general ambient applications. \u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe strip uses \u003cstrong\u003e60 LEDs per metre with a 120° beam angle\u003c\/strong\u003e, ensuring smooth and even light output with minimal spotting. It includes \u003cstrong\u003ecut points every 50mm\u003c\/strong\u003e, allowing precise tailoring for installation flexibility. \u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDesigned for straightforward installation, the EN-ST100IP\/40 is supplied on a reel (typically 10m) with \u003cstrong\u003e3M adhesive backing\u003c\/strong\u003e, and requires a separate 12V LED driver for operation. It is engineered for reliable long-term performance with an expected lifespan of around \u003cstrong\u003e35,000 hours\u003c\/strong\u003e. \u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e12V DC single-colour LED strip\u003c\/li\u003e\n\u003cli\u003e4.8W per metre low power consumption\u003c\/li\u003e\n\u003cli\u003e4000K neutral white light output\u003c\/li\u003e\n\u003cli\u003eApprox. 500 lm\/m for balanced illumination\u003c\/li\u003e\n\u003cli\u003eIP67 rated for indoor and outdoor use\u003c\/li\u003e\n\u003cli\u003e60 LEDs per metre with 120° beam angle\u003c\/li\u003e\n\u003cli\u003eCuttable every 50mm for installation flexibility\u003c\/li\u003e\n\u003cli\u003e3M adhesive backing for easy mounting\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BMS Electrical","offers":[{"title":"Default Title","offer_id":56992052773241,"sku":"EN-ST100IP\/40","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/6388\/1337\/files\/en-st100ip-40_2fc77660-c6f8-47a4-98c1-384c79d38022.jpg?v=1781686652","url":"https:\/\/bmselectricalsupplies.com\/products\/aurora-en-st100ip-40-led-strip-12v-4000k-sold-by-meter","provider":"Zicam Electrical Supplies","version":"1.0","type":"link"}